Design · Service

Products people get in seconds.

Great products feel obvious. Getting there takes research, sharp decisions and a lot of iteration. We help you shape what to build, how it should work and how it should look, before expensive development begins.

Model
Sprint or ongoing
Timeline
3–12 weeks
Output
Tested, dev-ready designs

The real problem

Building the wrong thing is the costliest mistake.

Features get built because someone asked for them, screens get designed in isolation and users get confused. Fixing it after development costs many times more than getting it right in design. Product design reduces that risk.

01

Users don’t get it

Onboarding drop-offs, support tickets and features nobody finds.

02

Feature creep

Every request becomes a screen, and the product gets harder to use.

03

Design and development out of sync

Developers guess at details designs never covered.

What you get

From fuzzy idea to clear product.

Research, strategy and design in one continuous process, tested with real users.

01

Product discovery

Users, problems, goals and constraints, turned into a clear product brief.

02

User research

Interviews and observation to understand how people work today.

03

Jobs, journeys and flows

End-to-end journeys and task flows for your key users.

04

Information architecture

Navigation and structure that make features easy to find.

05

Wireframes and prototypes

Low- and high-fidelity prototypes to test ideas quickly.

06

Usability testing

Sessions with real users to find and fix problems before code.

07

UI design and design system

Polished interfaces and reusable components.

08

Developer handoff

Specs, states, edge cases and assets organised for engineering.

How we work

From first call to everyday momentum.

A clear sequence, so you always know what’s happening, what’s next and who’s doing it.

01

Weeks 1–2

Understand

Stakeholder workshops, user research and competitor review.

02

Weeks 2–3

Define

Problem statements, priorities and success metrics.

03

Weeks 3–6

Explore

Flows, wireframes and concepts, tested early.

04

Weeks 6–10

Refine

High-fidelity design, design system and usability testing.

05

Weeks 10–12

Deliver

Handoff, development support and post-launch review.

Outcomes

What good design changes.

Clear numbers, reported monthly, tied back to the business. If a number doesn’t help you decide something, we don’t report it.

  • Task success rate
  • Onboarding completion
  • Time on key tasks
  • Support tickets
  • Feature adoption
  • Development rework

What success looks like

Users succeed faster

Clear flows and fewer dead ends.

Less wasted development

Problems solved in Figma, not in code.

A product that scales

A design system that keeps new features consistent.

Is it right for you?

Honest fit, both ways.

A great fit if…

  • Startups shaping an MVP
  • SaaS products with usability problems
  • Businesses digitising complex processes
  • Teams preparing for a major redesign

Probably not if…

  • You only need visual polish on finished screens
  • There’s no access to users
  • Decisions are already locked

Ways to work with us

Start where you are. Grow from there.

Every engagement is scoped to your stage and budget, with a fixed monthly fee or project price agreed up front.

1–2 weeks

Design Sprint

Problem to tested prototype in a focused sprint.

6–12 weeks

Product Design

Discovery, UX and UI for a product or major feature.

Most chosen

Monthly

Embedded Designer

Ongoing design capacity alongside your product team.

What you’ll see from us

  • Figma
  • FigJam
  • Maze
  • Lookback
  • Notion
  • Miro
  • Design tokens

FAQs

Common questions.

Can’t find what you’re looking for? Ask us directly; a real person replies within one working day.

What is product design?

Product design covers the whole experience of a digital product: understanding users, defining what to build, designing how it works (UX) and how it looks (UI), and testing it with real people.

Product design vs UI/UX design?

UI/UX focuses on interfaces and interactions. Product design also includes strategy, prioritisation and business goals, shaping what gets built in the first place.

Do you work with our developers?

Yes. We hand off detailed specs and stay involved during development to answer questions and review builds.

Can you test designs with our users?

Yes. We recruit and run usability sessions, remotely or in person.

Do you create design systems?

Yes. Reusable components and tokens keep your product consistent and speed up future work.

How much does product design cost?

It depends on scope and research depth. We offer fixed-price sprints and projects, and monthly embedded design.

Start a conversation

Got an idea on your mind?

Tell us where you want to take your business. We’ll come back within one working day with honest thoughts on how to get there.