Design · Service

Dashboards that drive decisions.

A good dashboard answers the question you came with in seconds. We design dashboards for SaaS products, admin panels and business reporting that cut through the noise and show what needs attention.

For
SaaS, admin & reporting
Timeline
3–8 weeks
Output
Dev-ready designs or live dashboards

The real problem

More charts isn’t more clarity.

Many dashboards show everything because nobody decided what matters. Users scan dozens of charts, export to Excel and work it out themselves. Clear dashboards start with the decisions people need to make.

01

Everyone exports to Excel

The dashboard exists, but nobody trusts or uses it.

02

Chart overload

Every metric gets equal weight, so nothing stands out.

03

Slow to answer simple questions

Finding one number takes several clicks and filters.

What you get

From data to decisions.

We design the questions first, then the layout, then the charts.

01

User and decision mapping

Who uses the dashboard, what they decide and how often.

02

KPI hierarchy

Primary, supporting and diagnostic metrics organised by importance.

03

Information architecture

Views, filters, drill-downs and navigation.

04

Data visualisation

The right chart for each question, with clear labels and colour.

05

Alerts and states

Empty, loading, error and threshold states designed properly.

06

Responsive layouts

Usable on laptops, large screens and mobile.

07

Component library

Reusable chart and table components for consistent future views.

08

Build support

Specs for developers, or live dashboards in Looker Studio or Power BI.

How we work

From first call to everyday momentum.

A clear sequence, so you always know what’s happening, what’s next and who’s doing it.

01

Week 1

Discover

Users, decisions and available data.

02

Weeks 1–2

Structure

KPI hierarchy and wireframes.

03

Weeks 2–5

Design

Visual design and chart system.

04

Weeks 4–6

Validate

Testing with users and real data.

05

Weeks 6–8

Deliver

Handoff or live build.

Outcomes

What improves.

Clear numbers, reported monthly, tied back to the business. If a number doesn’t help you decide something, we don’t report it.

  • Time to answer key questions
  • Dashboard usage
  • Excel exports
  • User satisfaction
  • Decision speed
  • Support requests

What success looks like

Clear at a glance

The most important number is the most visible.

Trusted and used

Teams rely on the dashboard instead of spreadsheets.

Scales with your data

New views built from the same components.

Is it right for you?

Honest fit, both ways.

A great fit if…

  • SaaS products with analytics features
  • Businesses with admin panels and internal tools
  • Leadership teams needing reporting
  • Products with complex data

Probably not if…

  • Your data isn’t tracked or reliable yet
  • You need data engineering only

Ways to work with us

Start where you are. Grow from there.

Every engagement is scoped to your stage and budget, with a fixed monthly fee or project price agreed up front.

1–2 weeks

Dashboard Audit

Review and redesign recommendations for an existing dashboard.

4–8 weeks

Dashboard Design

Full design for a product or reporting dashboard.

Most chosen

3–6 weeks

Live Reporting

Designed and built reporting dashboards from your data.

What you’ll see from us

  • Figma
  • Looker Studio
  • Power BI
  • Metabase
  • Recharts / ECharts
  • Google Sheets

FAQs

Common questions.

Can’t find what you’re looking for? Ask us directly; a real person replies within one working day.

Do you build dashboards or only design them?

Both. We design product dashboards for your developers, and can build reporting dashboards in Looker Studio, Power BI or similar tools.

Which chart types do you use?

Whatever answers the question best, usually simple bars, lines and tables. Decorative charts that are hard to read are avoided.

Can you work with our existing data?

Yes. We review your data sources and design around what’s available, flagging gaps.

Do you design admin panels?

Yes. Admin panels and internal tools benefit from the same clarity.

How do you make dashboards accessible?

Clear labels, sufficient contrast, colour-blind-safe palettes and data tables alongside charts.

How much does dashboard design cost?

It depends on the number of views and complexity. We share a fixed quote after reviewing your needs.

Start a conversation

Got an idea on your mind?

Tell us where you want to take your business. We’ll come back within one working day with honest thoughts on how to get there.