Build · Service
Both app stores. One codebase.
Launch on Android and iOS together, without paying to build everything twice. We use Flutter and React Native to build apps that look and feel native, ship faster and are easier to maintain.
- Stack
- Flutter, React Native
- Timeline
- 8–18 weeks
- Best for
- Launching on both stores
The real problem
Two apps, two teams, double the cost.
Building separate native apps means two codebases, two sets of bugs and features that ship on one platform weeks before the other. For most business apps, a well-built cross-platform app delivers the same experience at a fraction of the effort.
01
Budget only covers one platform
You have to choose between Android and iPhone users.
02
Features out of sync
Updates land on one app and lag on the other.
03
Maintenance piling up
Every fix done twice, by different people.
What you get
Native feel, shared code.
Design, development and launch for both platforms, with native code only where it’s genuinely needed.
01
Discovery and scope
Features, users and a clear MVP for both platforms.
02
Platform-aware design
One design system that respects Android and iOS conventions where they differ.
03
Flutter or React Native build
The right framework for your product, team and future plans.
04
Native modules where needed
Device features, performance-critical parts and SDKs integrated natively.
05
Backend and APIs
Secure APIs, authentication, databases and admin panels.
06
Payments and notifications
UPI, Apple Pay, gateways, push notifications and deep links.
07
Testing on real devices
Automated tests and device testing across both platforms.
08
Store launch and updates
Play Store and App Store submissions, then over-the-air and store updates.
How we work
From first call to everyday momentum.
A clear sequence, so you always know what’s happening, what’s next and who’s doing it.
01
Weeks 1–2
Discover
Define the product and choose the right framework.
02
Weeks 2–5
Design
Flows, prototype and UI for both platforms.
03
Weeks 4–15
Build
Sprints with builds for Android and iOS every two weeks.
04
Throughout
Test
Automated, device and beta testing on both stores.
05
Weeks 15–18
Launch
Simultaneous release and post-launch monitoring.
Outcomes
What we measure.
Clear numbers, reported monthly, tied back to the business. If a number doesn’t help you decide something, we don’t report it.
- Time to launch
- Crash-free sessions
- Ratings on both stores
- Retention
- Release frequency
- Maintenance effort
What success looks like
Launch everywhere at once
Reach Android and iPhone users from day one.
Lower total cost
One codebase to build, test and maintain.
Faster improvements
New features ship to everyone together.
The system
Cross-Platform Apps is one part of the whole.
Growth comes from brand, growth marketing, technology, design and research working together. This is where this service sits, and what it connects to.
Is it right for you?
Honest fit, both ways.
A great fit if…
- Startups launching an MVP
- Businesses needing apps for customers and staff
- eCommerce, booking and service apps
- Teams replacing two ageing native apps
Probably not if…
- Games or graphics-heavy apps
- Apps relying heavily on cutting-edge platform features
- Android-only products
Ways to work with us
Start where you are. Grow from there.
Every engagement is scoped to your stage and budget, with a fixed monthly fee or project price agreed up front.
2–3 weeks
Discovery Sprint
Scope, framework choice, prototype and estimate.
10–16 weeks
MVP Build
Design and build for Android and iOS.
Most chosen
Monthly
Product Team
Ongoing features, updates and support.
What you’ll see from us
- Flutter
- React Native
- Firebase
- Node.js APIs
- Codemagic / EAS
- Sentry
- Figma
FAQs
Common questions.
Can’t find what you’re looking for? Ask us directly; a real person replies within one working day.
Flutter or React Native?
Both are excellent. Flutter offers consistent UI and strong performance; React Native suits teams with JavaScript experience and web code to share. We recommend based on your product and team.
Are cross-platform apps slower than native?
For most business apps, users can’t tell the difference. Performance-critical features can be written natively where needed.
Can we start cross-platform and go native later?
Yes, though many products never need to. The backend and design can be reused if you do.
How much does a cross-platform app cost?
Typically less than building two native apps. After discovery, you get a fixed scope and estimate.
Will it pass App Store review?
Yes. Flutter and React Native apps are accepted when built to Apple’s guidelines, which we follow from the start.
Who owns the code?
You do, along with designs and store accounts.
Start a conversation
Got an idea on your mind?
Tell us where you want to take your business. We’ll come back within one working day with honest thoughts on how to get there.
- connect@madgrovemedia.in
- +91 88309 71652
- Chat on WhatsApp
- Working with businesses across India